At annual Sidewalk Sales – Greenwich shops till it drops

Lynne Abdo looks to make a selection from the handbags on sale.. Businesses up and down Greenwich Avenue, as well as the side streets, participated, and many reported record sales after the successful four-day long event. — Ken Borsuk photo

Lynne Abdo looks to make a selection from the handbags on sale.. Businesses up and down Greenwich Avenue, as well as the side streets, participated, and many reported record sales after the successful four-day long event.
— Ken Borsuk photo

It was a fine time to celebrate commerce at Greenwich’s Sidewalk Sales this past weekend and organizers are calling the event “a hit.”

Old Greenwich held its annual outdoor shopping extravaganza last month and last weekend it was Greenwich Avenue’s turn to put its finest sales forward as businesses up and down and along the side streets participated in the four-day event that began on Thursday and ran through Sunday night. And while rain showers were forecast throughout the weekend, not only was it bright and sunny on Sunday but the rain conveniently held off until after the sales were wrapped up for the day on both Friday and Saturday.

That meant customers everywhere, just as the Chamber of Commerce was hoping as it organized the annual event. Greenwich Avenue’s most notable businesses, from Vineyard Vines to Saks to the variety of boutiques, moved their merchandise outdoors to welcome shoppers with big markdowns. It was also a chance for businesses not on Greenwich Avenue to spread the word about their services as everything from party supply rentals to hair salons to spray tanning to photo studios to basement waterproofing was presented.

The soon to open Rag & Bone on Greenwich Avenue was able to welcome customers despite work on the store’s interior not being completed. In exchange for signing up with the store for discounts on their first purchases, prospective customers for the new men and women’s apparel shop received water and ice cream pops on the muggy days.

Restaurants served customers outdoors, especially with needed cold drinks. And there was also music in the air as performers showed off their skills and entertained shoppers.

Chamber of Commerce President and CEO Marcia O’Kane told the Post on Monday that she considered the sales to be a huge success. She called the event fun for the whole family and was a shopper herself.

“We had a record number of retail participants and a record number of shoppers,” Ms. O’Kane said. “We’ve heard accounts from our retail partners saying that they doubled their sales from last year and in some areas they had record results. This went exceptionally well and we’re so pleased.”

More photos will be available Tuesday at Greenwich-post.com.

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